by Jack Sinclair
Are you itching to know how to start an online business? Let me show you the 7 steps I took to get it working quickly.
Day 1: Set Up Your New Business.
On the first day, you need to prepare your finances and make separate accounts for you and your business. This ensures that you can claim the appropriate expenses when it comes time to reporting your income. You should get your accounting system set up on the first day too. If you are in the U.S., a single entry accounting system is acceptable, and elsewhere, a double entry system is preferred.
Day 2: Choose Something To Sell.
On day 2, you will choose something to sell, and then make sure you can find a market that is looking for it, and confirm a way that you can easily reach that market. If you pick something you are really passionate about, it will make the whole task of setting up an online business a whole lot easier.
On day 2, you should choose to either develop a product, choose an affiliate program to promote, or pick a group of related offers that pay you.
Day 3: Design Your Unique Proposition.
To be successful, you need to differentiate yourself from your competitors - offer something uniquely different from the rest that your potential customers truly value. This will bring in sales more than anything else you can do.
While creating your unique offer, you should create a profile of your perfect client, including their age, gender, income, likes, and habits. When you do this, and tailor your offer to this individual, you will make a powerful bond with your typical buyer.
Being different than all your competitors is a key way to really make a lot of money, and to do that, I recommend you pick something you are passionate about, since this will let you connect with your typical buyer quickly, and identify the benefits that are truly important.
Day 4: Get Your Web Site Uploaded.
Most websites can be created in a few mouse clicks these days, and what is most important is how you set it up (e.g. a shopping cart, a blog, or a sales page format). Another extremely important step is picking your keywords - the phrases you will design your site around, since this is what buyers will enter to find you.
There is a choice to make on day 4. You may create a website with things for sale, or you can create a content website with information that you offer to visitors, with embedded affiliate links for products and services offered by others.
Day 5: Finalize Your Marketing.
As soon as you have your website online, you should think about marketing. By this, I mean the systems and processes you will use to get your site promoted and recommended around the web.
Day 6: Advertising Your Offer.
Once you decide how to market your site, you will need to get the advertising materials prepared, so you can get them out working for you. One key piece of technology you will want to invest in is testing and tracking systems, so you can find out which of your many ads, banners, and headlines create the most response and profit.
Day 7: Enter Daily Operation Mode.
Once you have your market, your product, your ideal customer profile, your unique offer, your website and sales and marketing systems, then you can enter operations mode. This is where you might want to consider outsourcing - letting someone else do some mandatory work, while you do the stuff that makes the biggest improvement in profits.
Around this time, the successful business spends about 10% of their time in support activities, 60% in marketing and advertising activities, and 30% on research and product development.
It doesn’t matter what you decide to sell, just as long as their is a hungry market looking for it. If you get that part right, then it’s just marketing you can focus on, and you can start an online business that earns you a fortune. Simply follow the outline above, and make it happen starting today.
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